Marketing Support

AWCI is here to help our members grow their business. We currently have downloadable direct mail pieces, posters and promotional opportunities through Horological Times magazine. Be sure to check back often—we will be adding new materials frequently. If you need assistance with any marketing or publicity effort, contact the AWCI Marketing Department:

Amy Dunn, AWCI Marketing Director, 866-367-2924, ext. 307 moc.icwanull@nnuda

Important Note: Only currently active members may use the AWCI logo, marketing tools, referral directory and links to this website. These materials cannot be altered except where customization opportunities have been offered within the artwork for member use.

AWCI-logo

Use the American Watchmakers-Clockmakers Institute logo on your website, stationery and marketing tools. This tells your customers:

  •  You are a current member in the national association for industry professionals
  •  You support a set of business ethics and technical standards
  •  You take pride in your profession

Beyond this literal statement of membership, when you proudly display your participation in an industry association, it instills confidence in your customers. It also speaks volumes about the value you place in your reputation, integrity and professionalism.

Click here to download the AWCI logo (TIF format) – right click and select “Save As” to download

Click here to download the AWCI logo (JPEG format) – right click and select “Save As” to download


We offer posters and a AWCI logo sticker designed for your customer entrance areas. This will announce to your clientele and vendors that you are part of an organization of industry professionals who adhere to a set of ethical principles and technical standards.

AWCI Window Sticker

The window logo sticker will be mailed to you upon joining or reinstating your AWCI membership. Each year with your membership packet you will receive a sticker for the year of your membership to add to your window sticker. (If you need additional logo stickers, these are available in our online store for $1 each.)

 

AWCI Certified Poster

AWCI-Certified-Poster

This is available to all watchmakers and clockmakers who are certified and maintain their certification status. Proudly display this in your lobby. This will demonstrate to potential customers that you have proven your aptitude in servicing modern precision timepieces to the high standards required by industry and the finest brands. Click here to request posters or stickers: moc.icwanull@ofni


There are numerous opportunities to promote your business through Horological Times, the only national monthly magazine for watch makers, clockmakers and the industries that serve them.

Display and Classifieds Advertising Information

Get your message in front of more than 2,500 watchmakers, clockmakers and industry partners.

Click Here for Horological Times information

Free Editorial Features for 21st Century Workshops

Is your clock shop or watch shop a stellar example of a modern repair and service business? This is an exceptional PR opportunity for your business!

Contact the HT editorial staff to be considered as the focus for this regular magazine feature. If you are selected for this feature, we will be happy to provide you with free artwork of this editorial which you can print for hand-outs or display on your website. Contact the editorial staff at: moc.icwanull@nnuda

click to view free editorial click to view free editorial

Submit Press Releases for Industry News Segment

Do you have a new product or service? Have you expanded or received distinguished business recognition? Send your press release for possible inclusion in the HT Industry News or What’s New sections. Contact the editorial staff at: moc.icwanull@nnuda


Industry Advisory BoardFor all IAB members, we will display your logo in a prominent position each month—in both the magazine and on our website. We also invite IAB members to submit a paragraph about their business and why they support AWCI for inclusion in the HT magazine. Plus, there are numerous other ways we promote our IAB members.

Click to view Industry Advisory Board section


Be sure to input your business information and keep it up-to-date on the AWCI Membership Directory. This is the largest U.S. directory of its kind linking consumers with local watch and clock service and retail businesses. You can include a link to your e-mail or to your website giving customers another way to connect with you directly. There is also a Google Map to help customers find your store. Remember, one lead can pay for your annual AWCI membership! Click here to edit your listing


Sponsoring a major AWCI event or service gives your company exceptional, long-term exposure. AWCI sponsorship opportunities offer your company outstanding exposure:

  • Your logo prominently displayed at event/servicewatchmaker-poster
  • Promotion through HT magazine
  • Promotion on AWCI website

Sponsorship Opportunities

AWCI Annual Membership Poster $500 (minimum sponsorship)

Thanks to your sponsorship donation, these customized posters are provided free to each member annually. We will promote your company with the poster mailing and through an editorial in HT magazine. Several sponsorships available.

Trade Shows (JCK, InStore & more)

In addition to promotion through HT and website, you’ll get additional exposure of your logo on our booth display (contact us for specifics).

CONTACT: Amy Dunn, AWCI Marketing Director:
866.367.2924 Ext 307
moc.icwanull@nnuda


Are there potential PR opportunities with your local media? Are you considering Social Media or Search Engine Marketing?
Click here for ideas and helpful advice.


Yes, you can promote your company right here on the AWCI website! We have hundreds of visitors daily…everyone from watch makers and clock makers who need tools and materials…to consumers looking for clock or watch repairs. No matter what type of horology-related business you’re in, we can place your message in the right spot to grab the attention of your target audience. Additionally, reciprocal links to the AWCI website will boost Search Engine Optimization (SEO) for your own website!

3-Month Banners Sold by Section

  • Website Ad Only: $250/mo
  • Combo Discounts for 3x Magazine Advertisers: $200/mo
  • Combo Discounts for 6x, 12x Magazine Advertisers: $175/mo

Call for additional discounts on longer-term ad schedules.

9,000+ visitors a month and growing!


Do you need a website? AWCI offers an easy-to-use template specifically designed for a watch shop or a clock shop. This is an affordably-priced business service just for AWCI members.
Click here to visit Company Site Creator